Un tempo Nuovo - Commercial

13 images Created 29 May 2023

In April 2022 I had the pleasure of working for the Italian Railroad company "Ferrovie dello Stato" to help them shape their new commercial campaign to reintroduce train travelling post-Covid.

"Un tempo nuovo" is the result of a two-day shoot in a photograpy studio in Rome, Italy and lots of behind the scene hard work with the support of my Managing Agency ALLUCINAZIONE and the creative agency HDRA'.

My images were supposed to convey a rythm of traveling post-Covid, one where moving again would be fun, easy, and completely anew after so many months spent standing still.

The images I photographed made it to billboards across the major Italian cities all over the country and were also printed on trains going in an out of Europe.
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